# What’s best in SEO

Rand Fishkin has a load of excellent beginner guides
There Huomah and the Dojo which is pretty useful. This is awesome as a resource for learning.

Here is Rand’s SEO checklist.

Top tips for good SEO practice

1        Page layout factors

2        Use the title tags including target keyphrases/terms

3        Write the meta tags including target keyphrases/terms – different for each page

4        Include keywords in your links

5        Use keywords in the H1 tag

6        Do not change dynamic URLs to static ones

7        Complete the Alt attributes in images using meaningful words

8        Text needs to be present on the page (at least 500 words)

9        Use keywords in the text several times

10    Have fresh data on the site on a regular basis

11    Site Architecture

12    Use keywords in page names

13    Avoid subdirectories

14    Use keywords in the navigation menu

15    Use keywords in page names

16    Optimise each page for its own keyword phrase

17    Optimise the main page for the most important keyphrases

18    Make sure the site is well linked

19    Include a Robots.txt

20    Common mistakes

21    Do not use a graphic header

22    Do not use a graphic navigation menu

23    Do not use script navigation for the menu

24    Session identifiers can hinder spiders

25    Use redirects when necessary – use a 301 redirect

26    Do not use hidden text

27    Do not duplicate content

28    Do not over-use target keywords and keyphrases

29    Using frames or, Javascript links means that the page does not get properly indexed.

30    Abstain from using flash

31    External factors

32    Cultivate inbound links from authority sources (blogs, big sites, news sites…)

33    Submit to quality directories

34    Use social media to boost inbound links and site visibility

35    Link to high quality sources

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